Amsa mai sauri: tarin abubuwan da suka fi muhimmanci gajere ne: manhajar bita, dandalin imel/SMS, manhajar SEO, kuma - ya danganta da samfurinka - biyan kuɗi, teburin taimako, tallace-tallace masu tasowa, da aminci. Ƙara na Shopify nasa uku kyauta (Bincike & Ganowa, Gudurawa, Imel) kuma yawancin shaguna suna da cikakken kayan aiki a manhajoji 4-7. Kowane manhaja bayan aikin da aka ambata yana biyan kuɗi na wata-wata tare da yiwuwar harajin sauri. Bayyanawa: muna gina ɗaya daga cikin manhajojin da ke ƙasa kuma muna faɗin haka inda ya bayyana.

Binciken shagon manhaja abin sha'awa ne; tsarin manhaja yanke shawara ne ta hanyar amfani da ma'auni. Wannan jerin an tsara shi ta hanyar aiki - shigar da shi don aikin da kake da shi, tsallake nau'in da ba ka da shi.

Sharhi & hujjar zamantakewa — kusan-duniya

Judge.me shine zaɓin ƙima (matakin kyauta mai karimci, imel ɗin neman bita, tsarin taurari), Loox ƙwararren mai bita-bita, Okendo zaɓin kasuwa. Duk abin da kuka zaɓa, tabbatar da shi yana fitar da ingantaccen tsarin bita - waɗannan taurarin da ke cikin sakamakon bincike sakamako ne mai yawa da yawancin shaguna ke samu kyauta kuma wasu manhajojin bita sun lalace tare da alamar da ba ta dace ba.

Imel & SMS — tashar mallakar

Klaviyo shine tsarin da aka saba amfani da shi saboda dalili (raba, kwarara, zurfin bayanai na Shopify); Omnisend yana yin kashi 80% na shi a rahusa; Shopify Email yana da kyau sosai idan aka yi amfani da ƙaramin adadin akan kusan sifili. Aikin shine ɓangaren uku na kwararar maraba/watsi/bayan siye - kowanne daga cikin ukun yana isar da shi; ƙwarewa yana ƙaruwa tare da girman jerin.

Ganuwa ta SEO & AI — rukuninmu, don haka ga gwajin, ba firikwensin ba

Muna gina RankEngine , don haka muna rage rangwame daidai kuma muna amfani da wannan gwajin ga kowane ɗan takara, gami da namu: ya kamata ya duba dukkan kundin adireshi, ya yi amfani da gyare-gyare ta hanyar API maimakon fitar da jerin abubuwan da za a yi, ya tabbatar da kowane gyara ta hanyar sake karanta shagon kai tsaye, sannan ya rufe layin binciken AI - llms.txt, tsari, damar AI-crawler, bin diddigin ambaton AI - tunda karuwar rabon gano samfura yanzu yana faruwa a cikin ChatGPT da abokai. Akwai matakan kyauta ( an haɗa da namu ); cikakken kwatancen rukuni yana sanya gasar ta zama gaskiya.

Biyan kuɗi - idan kuna sayar da kayan masarufi

Ga kofi, kari, kayan kwalliya, abincin dabbobi: kudin shiga na biyan kuɗi shine bambanci tsakanin shago da kasuwanci. RecurX (wanda aka yi wa alama iri ɗaya da RankEngine - wanda aka yiwa alama daidai) yana kula da biyan kuɗi na asali na Shopify; Recharge shine wanda ke kan gaba a farashi mai girma; APIs na biyan kuɗi na asali na Shopify yana nufin aikace-aikacen zamani suna guje wa tsoffin kurakuran biyan kuɗi. Matsayin kimantawa: kayan aiki na churn (dakatarwa/tsallake/canza bugun soke) yana da mahimmanci fiye da goge rajista.

Tallafi - da zarar girma ya buƙace shi

Kasa da ~10 tikiti/rana, akwatin saƙon da aka raba yana da kyau. A saman sa: Gorgias (wanda aka yi wa ciniki, yin oda a cikin tikiti) ko Zendesk (wanda ya fi nauyi, wanda ya fi kowa amfani). Aikin shine amsa inda abokin ciniki yake (imel, hira, saƙonnin sada zumunta) daga allo ɗaya tare da mahallin oda.

AOV: haɓakawa, fakiti - an auna, ba a ɗauka ba

Sake siya , Bold Upsell , da kuma manhajojin haɗawa suna ƙara matsakaicin ƙimar oda lokacin da tayi suka dace da gaske, kuma suna ɓata rai idan ba su dace ba. Shigar da tsarin aunawa: AOV kafin, AOV bayan, cirewa ba tare da jin daɗi ba idan delta hayaniya ce.

Shopify nasa uku kyauta

Bincike & Ganowa (binciken shago + matattara), Gudurawa (aiwatar da kai - alamar VIPs, yiwa oda masu haɗari alama), Imel na Shopify (a sama). Babu farashi, ɓangare na farko, babu rubun rubutu - yi iƙirarin su kafin siyan wani ɓangare na uku.

Dabi'ar da ke hana tari gajeru

A kowace shekara, tambayi kowace manhaja don rasitinta: kudaden shiga da aka danganta ko sa'o'in da aka adana, ta suna. Cire waɗanda ba su da shiru kuma duba sun tsaftace lambar jigon su - sauran alamun rubutun daga aikace-aikacen da suka tafi sune kwararar sauri ta gargajiya. Kuma auna aikace-aikacen rubutun kan layi akan aikace-aikacen admin/API: na biyun suna yin aikinsu ba tare da rage nauyin kowane shafi ba. Takaitaccen tarin aikace-aikacen da aka tabbatar ya fi dabi'ar siyayya ta kan layi akan sauri, riba, da hankali - ƙa'idar da ba a tabbatar ba wacce ke gudana ta duk wani abu a cikin shagon SEO .